Genesis Capital invests in PFX, joining forces with its founders to create the leading innovative post-production studio in Central Europe

02.10.2023
GPEF IV

Based in Prague, PFX is a trusted and innovative provider of creative solutions for various media platforms. With an international team of 160 experienced professionals and four modern offices, PFX is one of the leading companies offering visual effects, animation, advertising campaigns and post-production services. Genesis Private Equity Fund IV, the private equity fund of Genesis Capital, has partnered with the founders to acquire a significant stake in the company. Both parties are committed to pushing the boundaries of creativity and innovation in the dynamic world of media and entertainment, and to developing new opportunities for clients seeking quality creative solutions. The common goal is to create a leading player in Central and Eastern Europe via a combination of organic and M&A growth.

"The investment in PFX is the culmination of our efforts to date to find the ideal platform for GPEF IV to enter this dynamic industry. PFX has demonstrated its exceptional quality and sustainable organic growth in recent years. In addition, we have found highly experienced and passionate growth partners in the founders of the company who fit perfectly with Genesis Capital's investment strategy. Together, we have agreed to accelerate the company's growth through a capital injection that will support its continued growth both organically and through strategic acquisitions. The global and European scene is extremely active in this sector, and we are proud to be able to actively participate in this development," comments Martin Viliš, Partner at Genesis Capital Equity.

Jiří Mika, CEO of PFX, said, "The partnership with GPEF IV represents a significant milestone in our journey. It will allow us to expand our production capacity, invest in cutting-edge technology and continue to deliver exceptional creative services to our clients. We look forward to the exciting opportunities that lie ahead."

"We are excited to partner with PFX and combine the background of a strong financial group and our expertise with their creative capabilities. Together, we aim to accelerate growth and innovation in the media and entertainment industry in Central and Eastern Europe and deliver unrivalled creative solutions to clients. This investment underscores our commitment to support companies with high growth potential and to create value for our investors," added Jiří Kolísko, Senior Investment Manager at Genesis Capital Equity.

 

About Genesis Capital

Genesis Capital is a private equity group offering financing for growth and development to small and medium companies in Central Europe. Since its foundation in 1999, Genesis Capital has advised six private equity funds with a total volume exceeding EUR 350 million. These funds have already supported more than 60 companies. At present, Genesis funds hold investments in the following companies: Hecht Motors, Borcad CZ, TES Vsetín, XBS Group, HP Tronic/Datart, Sanborn, 11 Entertainment Group, Summa Linguae Technologies, Conectart, GTH catering, R2B2, Home Care Promedica, HC Electronics and JP-Prolak.

For more information, please visit: https://www.genesis.cz/en/

 

About PFX

PFX is a visual effects, advertising, animation and post-production studio based in the Czech Republic and Slovakia. PFX employs an international team of more than 160 talented artists and has been providing cutting-edge services for more than a decade, during which dit has transformed from a small boutique studio into a major and trusted company in Central and Eastern Europe. Its international portfolio of clients includes HBO, Disney, Netflix, AppleTV and other major Hollywood players.

PFX's animation division is currently producing three animated feature films for both local and international distribution, the post-production studio consistently works on local and international blockbuster and independent films, and the advertising team works with clients from around the world including well-known brands such as Jeep, Chrysler, T-Mobile, Intel and many more. PFX has created visual effects for recent Czech film hits Medieval and Zátopek, and the globally successful television series Stranger Things. Recent projects of the visual effects team include Ridley Scott's latest film Napoleon.

For more information, please visit: https://pfx.tv/contact/

 

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PR representation of Genesis Capital:

David Vondra, Insighters

E-mail: david.vondra@insighters.cz, phone +420 776 700 131

 

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